7th VOLVO SportsDesign FORUM at ispo 08:00 registration starts (ICM)
08:30 Bavarian breakfast
SESSION 1
10:00 welcome words and definition of EcoDesign, MATHILDA THAM
10:30 the design of a sober happiness, Prof. SIMONETTA CARBONARO
11:00 for the road ahead, STEFAN JANSSON, JONATHAN DISLEY, NIKLAS GUSTAVSSON, Volvo design team
11:30 drivers of change - the business case of sustainability, L.HUNTER LOVINS
12:00 lunch break
13:00 8 parallel workshops
SESSION 2
14:00 the new ethics in design, ANDREJ KUPETZ
14:15 elevator pitch: 5 nominees will present their ideas in 90 sec. each
14:30 we care, DR. GEORG BAUER
15:00 a perspective from the outdoor industry, MARK HELD
15:15 integrated view on ecological sports product - ecoone, CHRISTOPH EBERT
15:30 coffee break
16:00 8 parallel workshops
SESSION 3
17:00 cradle to cradle, DR. MICHAEL BRAUNGART
17:30 from movements in nature to movements for nature: ROSI MITTERMAIER and CHRISTIAN NEUREUTHER
18.00 ecodesign - a policy approach, ULF JAECKEL
18:10 ecodesign lab briefing, production, URSULA TISCHNER AND ALI ANSARI
18:10 ecodesign case studies, JILL DUMAIN AND PETER WAEBER
18:50 ecodesign discussion, TISCHNER, ANSARI, DUMAIN, WAEBER
19:15 champagne reception
20:00 award ceremony - announcement of VOLVO SportsDesign AWARD 2008 winners
21:00 b&d aftershow party