news
eco design
volvo
greeting gabriel
greeting bernhard

organized by
Volvo
ISPO
Pascher + Heinz GmbH Sportsmarketing Sigmund-Riefler-Bogen 2 81829 Munich +49 89 944 196 0 info@pascher-heinz.com

ecodesign
forum
award
history
"I'm very happy to see that this year's ispo is host to a forum for EcoDesign, which is dedicated to the topic of sustainability in the field of industry and sports design", Sigmar Gabriel,  Federal Environment Minister

"For the first time ever, a panel of manufacturers will discuss with industry insiders from the fields of sports and design, politics, society and the media about realizing the concepts of sustainability in the production of sports attire and equipment", Dr. Otmar Bernhard, Bavarian Federal Minister of the Environment, Health and for Consumer Protection

term definition eco design

EcoDesign systematically brings ecological factors into play at the earliest stages of the product planning, development and design process. This ensures environmental factors are considered alongside classic product development criteria such as profitability, safety, dependability, ergonomics, technical feasibility and, of course, aesthetics.

Ecofriendly doesn’t have to mean ugly: Good design is one of the keys to bringing together ecology and the economy. This leads to products, systems, infrastructure and services that serve their purpose while requiring a minimum of resources, energy and space. It also reduces waste and the use and emission of hazardous substances. An ecofriendly approach embraces the complete lifecycle of a product.

EcoDesign fits in with the broader concept of “sustainable design,” which is closely related to the principle of sustainable development.

© Ursula Tischner, econcept

1. Sustainable design is ethical

We must think in an integrated way. Product benefits, social acceptability, lifecycle, production, distribution, consumption and disposal are issues which must be answered at the start of any design project and we will have subsequently have to accept responsibility for those answers.


2. Sustainable design is complex

Our world is digital. Back to nature, back to simplicity no longer works. Managing complexity, in the face of technological advances, channelling the requirements of the user in such a way to ensure that a product actually helps to enhance his or her quality of life is what it’s about.